Google will discontinue the Local Services Ads mobile app on January 6. This change will make the web platform the only option for managing these campaigns.
Key details:
- Current app users can use it until the shutdown date.
- After Jan. 6, all Local Services Ads functionality will be web-based only.
- Users’ ad campaigns, data, and ability to create new ads will not be affected.
Why you should care. This change means Local Services Ads users must manage their campaigns only through the Google website.
What they’re saying. In the announcement, the Local Services Ads team suggested users check the Help Center for help with using the website.
What does this mean? Google aims to make Local Services Ads simpler for users to fully utilize the web platform.
What should you watch for? Watch for any disruptions for Local Services Ads customers used to managing campaigns via the mobile app.
